About
Results-driven Social Media Manager with 2+ years of experience in developing and executing comprehensive social media strategies that drive brand awareness, engagement, and measurable business growth. Proven ability to leverage data analytics to optimize content, manage successful campaigns across diverse platforms, and cultivate thriving online communities, consistently exceeding KPIs and enhancing brand loyalty.
Work
Los Angeles, California, US
→
Summary
Led social media strategy and execution for a diverse portfolio of 10+ clients, driving brand growth and engagement through innovative campaigns and data-driven optimization.
Highlights
Developed and implemented comprehensive social media strategies for B2B and B2C clients, increasing average client engagement rates by 35% and follower growth by 20% across platforms.
Managed paid social campaigns with budgets up to $50,000/month, achieving an average 2.5x ROI and reducing cost-per-acquisition (CPA) by 15% through continuous A/B testing and audience segmentation.
Directed content calendar planning and execution for 5+ brands, resulting in a 40% increase in user-generated content submissions and a 15% boost in website traffic from social channels.
Analyzed performance data using Google Analytics and native platform insights to generate monthly reports, providing actionable recommendations that improved campaign effectiveness by 25%.
Ibadan, Oyo, Nigeria
→
Summary
Executed daily social media operations, content creation, and community management to enhance brand presence and drive online sales for a leading fashion retailer.
Highlights
Grew Instagram follower from scratch by curating engaging visual content and implementing targeted hashtag strategies.
Managed daily community engagement across Facebook, Instagram, and Twitter, responding to 100+ comments and messages weekly, leading to a 20% improvement in customer satisfaction scores.
Languages
English
Spanish
Skills
Social Media Strategy
Content Strategy, Campaign Management, Audience Segmentation, Brand Management, Crisis Management, SEO.
Social Media Platforms
Facebook, Instagram, Twitter (X), LinkedIn, TikTok, Pinterest, YouTube, Snapchat.
Content Creation
Copywriting, Graphic Design, Video Editing, Photography, Canva, Adobe Creative Suite (Photoshop, Premiere Pro), Hootsuite.
Analytics & Reporting
Google Analytics, Meta Business Suite, Sprout Social, Hootsuite Analytics, Buffer Analyze, SEMrush, KPI Tracking, ROI Analysis.
Community Engagement
Community Management, Influencer Marketing, User-Generated Content (UGC), Customer Service, Reputation Management.
Marketing Tools
CRM Software, Email Marketing, Project Management Software (Asana, Trello), Microsoft Office Suite, Google Workspace.